All stories

WORKS 2026.04.03

A first in the series’ history! Our PR lead reports on the large-scale exhibition spanning the entire Ghost in the Shell anime franchise, “Ghost in the Shell Exhibition: Ghost and the Shell,” and introduces a media-approach strategy that expands its appeal from multiple angles.

Shion Suzuki（SUNNY SIDE UP Inc.）
WORKS 2026.04.02

Shimajiro Becomes a Companion for Adults Too: PR Team Reports on “Cafe & Shimajiro,” the Limited-Time Café in Harajuku Celebrating the Launch of the New Brand “& Shimajiro” | Event Report

Nakamura Miku（SUNNY SIDE UP Inc.）
DAYS 2026.04.01

25 Elite Members Join the Team! SUNNY SIDE UP GROUP Holds 2026 Entrance Ceremony 🌸

Kanae Tamura（SUNNY SIDE UP GROUP General Affairs and Human Resources Dept.）
MEMBERS 2026.03.30

Celebrating the 10th Anniversary of “CRAFT SAKE WEEK 2026 with OMAKASE byGMO at ROPPONGI HILLS” — What is the “Co-creative Power” of SUNNY SIDE UP, Handling Everything from PR to Operations?

Yoshiyuki Miyazaki（SUNNY DAYS Official Writer）
WORKS 2026.03.27

More Than Just Mt. Fuji and Tea! A PR Representative Introduces Shizuoka City’s Must-Visit Power Spots, Gourmet Cuisine, and Sake for 2026

Minami Hirata（SUNNY SIDE UP Inc.）
DAYS 2026.03.24

Xiqiao Liu Serves as Judge at Growth Hub Conference Pitch Contest “Growth Heroes”! What Perspectives Do Growth Professionals Share? | Event Report

Sunny-chan
MEMBERS 2026.03.19

Exclusive Behind-the-Scenes Talk! Announcement of Company Information Session for Class of 2027 Young Member Roundtable Discussion🍳
WORKS 2026.03.18

Introducing the New Appeal of Japan’s Top Brand Strawberry, Fukuoka’s “Amaou,” to the World! “Amaou Premium Reception” “Amaou Fair” | Event Report

Kota Takeuchi（SUNNY SIDE UP Inc.）
DAYS 2026.03.17

SUNNY SIDE UP’s Iwasaki Speaks at “TIB SHOP Meet Up-Day 2026”! What is the First PR Step Startups Should Take? | Event Report

Sunny-chan
WORKS 2026.03.12

Could your everyday office become a product launch venue!? A PR representative reports from the Happy Kuji “Seven-Eleven” product launch event

Saori Umezawa（SUNNY SIDE UP Inc.）
DAYS 2026.03.02

A cycle of smiles and “GOOD”! A full report on the newly powered-up 2nd “SUNNY SIDE UP GROUP Friends Family Day 2026” 🍳

Sunny-chan
DAYS 2026.02.26

At first, we were satisfied with yarn from the 100-yen shop… But the knitting club members got so hooked that we eventually crossed borders and went all the way to South Korea to buy yarn! | Club Activity Report

Yoko Mizukami（SUNNY SIDE UP GROUP Inc.）