SSU’s PR Methods

Authored by SUNNY SIDE UP's expert planners, this series explores cutting-edge PR methodologies and branding insights, delivering the essential know-how to navigate the current marketing era.

19stories

WORKS 2021.04.28

We’re Publishing Our Internal Manual!? SUNNY SIDE UP’s Manual Book ‘SUNNY SIDE UP’s Step-by-Step PR Guide’ Containing Most of Our Operations Is Now on Sale!

亀山一樹（パブリックリレーションズ事業本部・コミュニケーションプランニング部）

WORKS 2021.02.17

A Thorough Explanation of “PR Events” (Part 2)! ~Moving Beyond Form to Move People and Society~

WORKS 2021.02.16

A Comprehensive Guide to PR Events (Part 1): Creating a Space to Communicate New Values

WORKS 2021.02.10

Does the world run on “words”? What’s the difference between a press release and a newsletter?

WORKS 2020.12.01

Will People Move Without a Story? How to Create a PR Story

WORKS 2020.11.30

What is “Information Development” in PR: Creating “Valuable Information”?

WORKS 2020.11.27

What Is “PR” According to SUNNY SIDE UP? A Thorough Explanation of PR That Is Important Today!