Peaking our in-house event! Office turned into a Parisian Market and brands from France gathered for our “Paris Festival”!
Bonjour! I’m Nicole from the Social Relations Division 2, born in Oregon, USA, and raised in Kobe. I’m in my third year with the company.
Do you all know about the commemorative day called ‘Paris Festival’?
Did you know that July 14th, commonly referred to as the “Paris Festival,” is also celebrated as the “French Revolution Commemoration Day”?
Also known as “Bastille Day,” the 14th of July is a significant day for the French Republic as it commemorates the Parisian mob’s uprising that sparked the French Revolution.The day is celebrated with military parades, concerts right at the foot of the Eiffel Tower, and stunning fireworks, turning the entire city of Paris into a vibrant celebration.
Inspired by the “Paris Festival,” SUNNY SIDE UP, responsible for PR at E.F. International, brought together a collection of French-origin fragrances and hair care brands, as well as bags and postcards sourced by buyers in Paris, to the SUNNY SIDE UP GROUP’s office. We held a “Paris Festival Market” where members could enjoy shopping!
This year, with the event falling on a Friday afternoon, many of our members enjoyed in-house shopping, treating themselves and picking out gifts for friends and family.
With the help of our Smile Keeper, we also prepared crepes in the kitchen! Everyone enjoyed customizing their crepes buffet-style with fruits, whipped cream, chocolate, caramel sauce, and more to pick from!
While many in Japan love crepes, did you know crepes actually originated in France? It’s believed they were born in the Brittany region of France. Due to limited sunlight making wheat production challenging, people in Brittany began producing buckwheat, which became the starting point for crepes.
In Japan, it’s widely believed that crepes began in Harajuku in the 1970s!
◼️Sharing the Top 3 French-Origin Brands & Items favored by SSUG Members!
Introducing the Top 3 brands and items that were a hit among SSUG members at this in-house market event!
①A tea fragrance brand from Provence, France.
”Senteur et Beauté THE thé (Santeur et Beauté The Tea)”
Born from the desire to deliver moments reminiscent of a relaxing tea time, this tea fragrance brand hails from Provence, France. They offer fragrance items designed to gently envelop everyday life, providing a comforting and pleasant experience.
Especially popular among the new graduates starting their independent living, was the room diffuser with a clear, refreshing white tea fragrance. The packaging of “The Tea” features a unisex design, exuding luxury while remaining affordably priced!
＜Product Overview＞
Room Diffuser White Tea Fragrance 4,180 yen（tax included）
Official Website: https://effie.store/products/senteuretbeaute-thethe-diffuser
②Also popular amongst Parisian Fassionistas👀
“Organic craft soap brand Le BAIGNEUR”
Crafted like pieces of art, these organic craft soaps have gained attention in Paris,primarily in department stores, select boutiques, bio-shops, and pharmacies throughout the city.
＜Product Overview＞
Exfoliant Face Soap Bar (for cleansing) 2,640 yen (tax included)
Official Website: https://effie.store/products/baigneur-100g-gomage
③Premium olive oil, a favorite even among Michelin 3-star chefs “Vernède”
Premium olive oil from the town of Saintes-Maries-de-la-Mer in the Camargue region of France. Just a drizzle on bread or salad releases its aroma, enhancing the flavors of the ingredients. It’s truly the finest extra virgin olive oil!
The recommended way to enjoy this olive oil is by drizzling it over vanilla ice cream and sprinkling a pinch of salt — a truly exquisite combination! (Many members made a purchase by the way!)
＜Product Overview＞
Extra Doux Olive Oil, 350ml 6,264 yen (tax included)
Official Website: https://effie.store/products/vernede-extradoce
At SSU, we work hard every day to introduce the products and services of many of our clients to the world. Among these efforts, one thing we value highly is familiarizing our internal team members with these products, aiming to create fans from within.
Through such in-house events, we gather opinions from our members as consumers, explore ways to enjoy the products, and aim for our members to become fans themselves. This, too, is an important aspect of our work.
These in-house events allow us to discover the potential hidden within each brand or item.
As a reward for a week of hard work, the “Paris Festival” event offered a delightful mix of shopping and sweets for everyone to enjoy!
If any of the products introduced today caught your attention, please make sure to check them out!
