An online game center where you can enjoy crane games and character lotteries! Introducing Agile Inc.’s “Marui no Anime PLAYSTORE”!
Hello. I am Ikuta from the PR team at SUNNY SIDE UP GROUP. This may be sudden, but are you familiar with “Marui no Anime PLAYSTORE,” a service that launched in late March 2022?
Agile, a group company of SUNNY SIDE UP GROUP, provides consulting related to “business value editing,” creating new value and businesses by connecting the value and strengths of different companies, while focusing primarily on planning, developing, and promoting new business ventures.
In addition, the company also develops and promotes private brands for various retail businesses, and manages master licenses and develops sublicenses for various IP (intellectual property) in the entertainment industry.
What is “Marui no Anime PLAYSTORE”?
Following Marui’s “Marui no Anime Online” and “Marui no Anime Mall,” this is a new service for entertainment content fans, offering character lotteries and crane games that can be enjoyed anytime, anywhere on a smartphone or PC.
▼Click here for an article introducing Agile
Is “multiplying businesses” the key for companies to survive during the COVID-19 pandemic? Introducing the new company “Agile”｜SSU Group Newsletter #1
The service that Agile launched together with Marui Co., Ltd. and Bandai Namco Amusement Inc. is “Marui no Anime PLAYSTORE.” What kind of service is it, exactly…?
This time, we will introduce the appeal of “Marui no Anime PLAYSTORE”!
■Remote play of real crane games using your smartphone or PC!?
There is also a service called “Marui no Anime PLAYSTORE Prize Powered by Torumo,” which lets you remotely play real crane games online using a smartphone or PC. The prizes you win will be delivered to your home. In addition to prizes provided by “Torumo,” operated by Bandai Namco Amusement, the service also actively offers original “Marui no Anime PLAYSTORE” prizes.
■Comment from the person in charge at Agile
Marui is actively engaged in the content business, holding more than 500 events a year nationwide at Marui stores, such as pop-up shops and talk shows. During the COVID-19 pandemic, the company set the slogan “stores that don’t sell” and has been challenging itself to provide new value in department store distribution; as part of these efforts, “Marui no Anime PLAYSTORE” was launched.
Against this backdrop, PLAYSTORE is conceptually designed to provide new experiential value by linking with events held at Marui stores. Specifically, it offers prizes such as “the right to participate in a handshake event held at a Marui store” as online lottery rewards, and runs limited online crane games with prizes available only to those who issued an EPOS Card at in-store events. In addition, initiatives that go beyond Marui stores—such as collaborations with Bandai’s amusement facilities and Joypolis—are also moving forward.
We will continue working hard to create a service that entertainment-loving users will call “this is insane.”
(In charge: Araki)
“Marui no Anime PLAYSTORE” Service Launch Commemorative Campaign
To celebrate the launch of “Marui no Anime PLAYSTORE,” a campaign is also being held!
Campaign period: March 23 to Tuesday, May 31, 2022
Campaign site: https://animeplay.0101.co.jp/eposcard/
1. EPOS Card New Membership Benefit
During the campaign period, anyone who newly signs up for an EPOS Card via the special website will receive an EPOS Easy Payment coupon worth ¥3,000!
2. EPOS Card Existing Member Benefit
During the campaign period, 50 winners will be selected by lottery from among those who spend ¥5,000 or more using EPOS Easy Payment to receive a Marui no Anime Play Store coupon worth ¥5,000 that can be used at “Marui no Anime PLAYSTORE”!
We are now in an era where you can enjoy crane games and lotteries online as well. With the release commemorative campaign underway, why not take this opportunity to try “Marui no Anime PLAYSTORE”?
▼“Marui no Anime PLAYSTORE”
https://animeplay.0101.co.jp/
▼“Marui no Anime PLAYSTORE Prize Powered by Torumo”
https://animeplay.0101.app.torumo.namco.co.jp/
▼Marui
https://www.0101.co.jp/
